In nowadays international education filed, the trend that education service transfers to educational service trade is an indisputable fact., the international education service in countries such as United Kingdom, Australia, and New Zealand and so on those who made successful transferring to educational service trade got dramatic development and had big harvest. There are signs  that United States who has been chronically aimed at recruiting excellent is planning to develop educational service trade. To China, a developed country, it is positively significant to explore a road that international education transfers to service trade in economically developed areas, from which China will gain experience for our country's educational reform and development. The following are the key points for developing education for overseas student through education service trade:

1. Through bringing excellent talents benefited for social and nongovernmental capital and educational service trade into educational service-related industries to establish complete educational service trade system and social support system.

2. To establish educational service quality supervision and control system
To establish educational service quality supervision and control system to protect educational service consumers’ rights, through professional operation of industrial association to carry out quality control the educational service institutions for overseas student.

3. Society (International students management association transfers to industrial association), it need shoulder more responsibilities of industrial association, such as  problems in industry access, industry supervision, industry quality supervision and so on those under the government’s management now but will no longer be suitable for the government’s management, it’s a transition to professional industrial society.

4. Educational service trade market’s development and promotional marketing
This problem contains two aspects; the first aspect is educational concept, and second one is the operation. Generally speaking, much has been done in aspect of actual operation, no matter in view of the government or the university, some work has made good effect, such as establishing” Chinese Government Scholarship for International students”, taking part in overseas education exhibition, organizing extra-curricular activities, making effort to increase the impact of “study in Hubei” and improve the environment of study abroad in China. While more work need to be done in terms of educational service trade market’s development and promotional marketing, for example, the promotion nowadays are mostly through educational industry and governmental platform, but seldom cooperates with other related industries or with the help of overseas platforms to conduct promotion from the aspect of educational service trade, so the nowadays promotional activities are lacking of industrial linkage and accumulative effect

In terms of educational idea, what we have done is much less. A Chinese student knows every advantage of a famous foreign university, while a foreign student does few of a Chinese university, Surly we know that many reasons make this be, but obviously is, that we are far behind of foreign countries in promotion. In recent years, to enhance the development of education, we China organized many forums with university presidents' participation and invited presidents of world’s universities to discuss about education in China on these forums, so their introduction about the universities is also virtually a promotion of the foreign universities and improvement of these universties' impact; We China, however, seldom think of organizing similar seminars to promote one place’s international education. 

To attract overseas youths to come to study in Hubei province, firstly we should establish sound reputation of Hubei province’s education among local elites and public opinions, namely conducting education idea promotion. On this point, we can fully make use of Hubei province educational circles and academic circles, and positively visit areas and countries of overseas students to introduce about Hubei province’s education. In addition, our educational portal shouldn’t only introduce specific condition of operational level, but also positively promote Hubei province’s educational ideas and achievement of educational reform and school running characteristic of universities in Hubei province. And plusing other promotion means and methods to make effort to promote and cultivate the market of education for overseas student, and establish a good brand effect of “Study in Hubei province” in solid and multi-directional ways